Mark Parker’s Dream Sneakers Become a Reality

October 6, 2016 at 1:47 pm 1 comment

Photo via Nike

Photo via Nike

Nike CEO Mark Parker ’77 is featured in the cover story for this month’s edition of Wired. It looks at one of Nike’s most innovative shoes ever: the self-lacing HyperAdapt 1.0, which loosen and tighten by pressing a button and will come out later this year. This concept stems from Marty McFly’s iconic sneakers in Back to the Future II.

Wired tells the backstory of Parker and his role as one of the designers of the shoe, an idea sparked in 1988 after a meeting with the film’s director. The creation of a self-lacing sneaker for the movie led to nearly 30 years of work to turn it a real shoe, which will be released on November 28. In that time, Parker has risen from a Nike designer to the company’s president and CEO; in June, he was announced as the successor to Phil Knight as Nike board chair.

You can take a look at those shoes right here. This issue of Wired has another cool tie to Penn State, as the cover, pictured below, was photographed by Dan Saelinger ’01.

Bill DiFilippo, online editor

Advertisements

Entry filed under: Alumni. Tags: , , , .

A Rough Night for Kelly Ayotte Ambassador Amaechi, Reporting for Duty

1 Comment Add your own

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


Follow The Penn Stater on Twitter

Enter your email address to follow us and receive notifications of new posts by email.

Join 427 other followers


%d bloggers like this: